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Un-Marketing
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| Sep 14, 2006 6:47 pm |
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re: You Don't Need Business Cards |
Angelo Cerase
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Paul,
I agree that the power is in your list, not in how many people have your business card.
I once read that the best thing a business card is used for is to get the other person's business card.
Personally, I prefer to hand out my business card whenever I ask for someone else's. I know from past experience that I felt a teeny bit more comfortable with the other person I met if they gave me their card as compared to them saying that they ran out. It's probably some strange subconscious thing, but I guess by them giving me their business card I felt a little more comfortable with them.
And since I would like any prospective clients or contacts to feel comfortable with me, I am more than happy to give them my card, even though the vast majority of them probably end up in the bottom of a drawer. But rolodex or drawer, at least I have their contact info.
Angelo Private Reply to Angelo Cerase (new win) |
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